MY ROLE

Product Designer - Product Strategy, Visual Design, User Flows, Rapid Prototyping

TEAM

1 CEO, 1 Solo Designer (My Role), 1PM, 3 Developers, 1 Marketing Advisor

TIMELINE

WEBSITE

Jul 23 - Nov 24

2300+ Creators & 200k+ Website Visit
Joined Founder University Accelerator Program
Pitched to X and discussed the potential acquisition

OUTCOME

In July 2023, I had an amazing opportunity to work at Boba Labs as the product designer for OpenAsk, a paid social Q&A Marketplace with a unique “ask to earn” and “answer to earn” model. As the only designer on the team, I had the chance to lead the redesign across various platforms, including web, mobile web, and app.

The dynamic nature of the startup meant I wore multiple hats, from design to product strategy and even business development. After a fast-paced three-month redesign of OpenAsk, I had an unbelievable chance to meet James Musk and Andrew Musk at the X (Twitter) HQ, discussing creator economy monetization and potential acquisition.


While the result of the acquisition remains unknown, the journey of OpenAsk continues.

OVERVIEW

👀

HIGHLIGHTS AT A GLANCE

An end-to-end redesigned Q&A experience for users and creators: 'Ask to Earn' for users and 'Answer to Earn' for creators.

Landing Page & Homepage

User Eavesdrop and Ask Flow
In the early phase, users learned about OpenAsk by seeing big creators share their OpenAsk Q&A or profile on the X platform.

Mobile page highlights

Components

Branding Elements

🎥

PITCH PRESENTATION HIGHLIGHTS

If you're curious about the backstory of OpenAsk, here's a video that explains the challenges creators face today. It shows how both creators and users can monetize through Q&A, which involves the 'ask to earn' and 'earn to ask' concepts.

This video is a segment from our presentation to X, where I was responsible for the script and for guiding the overall visual elements.

🎉

A HUGE SUCCESS

Now, more than 2,300 creators have joined OpenAsk, and it's liked by Ryan Hoover, the founder of Product Hunt!